과거 적절하게 회사를 고려하고 엄격했었던 로고디자인은 근래에는 그 엄격함을 벗어나 생동감 있는 컬러와 힘을 보여주는 등 다양해지고 있다. 기법별로 분류하고 정리해 보면 다음과 같다.
1. 사진 활용하기(PhotoFill)
1. El Paso, Galeria de Comunicacion, Lazar Greenhouses
2. TOKY Branding+Design, The Pulitzer Foundation for the Arts
3. APSITS, DIESEL
4. Big Communications, Joe Muggs Coffee
2. 숨기기(Concealed)
1. Calacampania Studios, Calagraphic Design
2. Duffy & Partners, Gander Mountain
3. The Bradfor Lawton Design Group, REOC
4. Felixsockwell.com, New York Times
3. 가변점(VariDot)
1. Alin Golfitescu, www.humanware360.com
2. Thread Design, Head Count Asia
3. Blue Sky Design, International Filter Solutions
4. Lippincott, Zonik
4. 캔디 스트라이프(Candy Stripe)
1. ORFIK DESIGN, DVA SA
2. Liquid Pixel Studio, Delectable Chocolate
3. juancazu, camara de comercio de bogota
4.dache, Zipliner
5. 문자 메시지(Texting)
1. Chris Rooney Illustration/Design, Heavenly Ski Resort
2. Bryan Cooper Design, Tulsa Glassblowing Studio
3.Sussner Design Company, saint barts
4. GDNSS, cheapairlines.com
6. 외피덮기(Encrust)
1. Mattson Creative, Career Artist Management
2. cogu design, Yvonne Coutinho
3. Graphics & Designing Inc., MTK
4. Jobi, Sam and Shahir Ahmed
7. 독백(Monologue)
1. Airside, Airplot
2. Wolff Olins, Macmillan Cancer Support
3. Base, Greene Hill Food Co-op
4. Base, Greene Hill Food Co-op, Lockup Variation
8. 그릇 받침(Doily)
1. Iperdesign, Inc., splurge dessert
2. R&R Partners, Harrah's
3. Diagram, Eligiuz
4. Gesture Studio, Isaias Gil
9. 회전대칭(Flip Flop)
1. MINE, Scheyer/SF
2. Pearson Education Ltd, Pearson Education
3. NOT A CANNED HAM, Graco
4. Roy Smith Design, Shaun Saxon Photograph
10. 모자이크(Mosaic)
1. Team Y&R, Khalid Bin Haider Group
2. Kommunikation & Design, Gartenwelt Manz
3. dache, webmynd
4. NATIONAL Public Relations, Greater Montreal
11. 순차(Sequential)
1. Gardner Design, BiTemp
2. RedBrand, LexPro
3. metaforma design, RACE research for an alternative and clean energy
4. Schwartzrock Graphic Arts, Design Center
12. 재생(Recycle)
1 .rylander design, Refabric, Inc.
2. Tyme Inc., Office Depot
3. BrandBerry, non-commercial
4. Kevin France Design, Inc., VF corp
13. 민들레형(Dandelion)
1. Ulyanov Denis, linkeeper
2. RedBrand, Barberschool
3. LaMonica Design, Morningstar Communications
4. Courtney & Company, IMC Group
14. 순환(Circulate)
1. Porkka & Kuutsa Oy, Central Union of Agricultural Producers & Forest Owners
2. FutureBrand, MasterCard Worldwide
3. Moving Brands, Mindshare
4.Gardner Design, PBA Architects
15. 진동(Vibration)
1. Michael Freimuth Creative, Tone Animation, LLC.
2. Roy Smith Design, Hooke Laboratories
3. Roman Kotikov, Soft cafe
4. Alin Golfitescu, mobilink pakistan |
